The idea behind ONYX
ONYX is a five-time award-winning independent cannabis brand built for connoisseurs who value process, precision, and craftsmanship. The brand represents a meticulous approach to cannabis, from product formulation to presentation, offering a refined experience designed for consumers who understand and appreciate the details.
Creating ONYX
We partnered with the ONYX team to reintroduce the brand through a new identity system that reflects its evolution and commitment to quality. Our work included redefining brand strategy and messaging, developing all-new packaging, and supporting the research and testing of newly selected hardware to ensure a best-in-class consumer experience. We are currently carrying the brand through website design and development, merchandise, and a full suite of print and marketing materials.